I added “Funding Usage Details” and “Pledge Perk Details” to the actual Delura kickstarter page draft. I’m going to reduce the text contained in the right pledge area to the bare minimum info and place the details in the body of the page instead (IE: What do the button, bumper sticker, and shirt designs look like?)

I think I’ll add “The Goal” and “What is this” sections with very basic, brief info as a prelude to all the other details.

EDIT: Also, for the video I was thinking that I really need to include mentions of the exclusive video/digital perks, which is what I expect will be the most popular out of the donation tiers (behind the scenes content). That’s content which I can provide real visuals for.